Dairy Group has embarked on a very exciting adventure: a video series profiling our farming members across South Africa. The new series will launch under the heartwarming name, Homegrown.
1. grown or produced at home or in a particular local area
2. native to or characteristic of a particular area
Each video introduces a local farmer telling his or her story. Through these visual narratives, we will get to know our dairy producers, their farms, their animals, their communities and their businesses.
These are tales of provenance, caring, commitment and discipline.
The series will illustrate how our farmers contribute, every day, towards food security and livelihoods in our country. The stories will also reinforce support of our farmers by consumers, trade and authorities. In sharing narratives, we are building towards a future of economic growth – together, as a community and as citizens.
For our launch video, we visited Freddie van Zyl on his farm, Bracklyn Melkery, in the Eastern Cape near Cradock.
There is much to tell. Our first episode is set to be shared in April 2021.